ReFresh 2009 Fresh Item Management Conference: February 3

Tuesday, February 3rd, 2009

Conference sessions start at 1PM to allow participants time to travel to the event that morning.

Time	Activity
12:00PM to 1:00PM	Conference Reception Luncheon
1:00PM to 1:45PM	Welcome and Introductions by Steve Loveridge, ADC President.
2:00PM to 2:45PM	Shopper Trends and Fresh Item Management Update
3:00PM to 4:00PM	Fresh Item Management (FIM) Retailer Panel: Defining FIM - Retailer answers to your FIM questions
4:15PM to 5:00PM	Food Safety and Traceability Retailer Panel: The business benefits of Fresh Item Management food safety
7:00 PM	Poolside Buffet -- Discuss fresh item management while enjoying a delectable buffet of mouth-watering fresh dishes.

Wednesday, February 4th, 2009

Time	Activity
8:30AM to 9:15AM	Consumer/Shopper Panel on Fresh: Shopper expectations in fresh - How to win more fresh customers
9:15AM to 10:00AM	GS1 Barcoding Opportunities within Fresh Item Management: A presentation and panel discussion moderated by Alan Williams, VP of Application Development at Ahold
10:15AM to 11:00AM	Shrink Management (FIM) Retailer Panel: Getting control of fresh item shrink with advanced FIM analytics
11:15AM to noon	Fresh Production Planning and Forecasting: Optimizing sell through with P-Cubed demand forecast & production planning
1:00PM to 2:00PM	Innovating Fresh with ADC Partner Technologies: Visit with ADC vendor partners presenting a hands-on review of the latest in fresh technologies. Prizes awarded for attendance and participation. Collect lunch boxes and tickets for scheduled afternoon networking events such as golfing, jet-skiing and deep-sea fishing.

Thursday, February 5th, 2009

Time	Activity
8:30AM to 9:45AM	Keynote Presentation by Art Turock: The Health Consciousness Tipping Point: From Wellness Niche to Mainstream Market
10:00AM to 10:30AM	Customer Experience: Enhancing merchandising and operations with FIM best practices
10:45AM to 11:30AM	Emerging Enhancements in Scales Management. Advances in scale technology are creating innovation – find out how ADC is partnering with scale vendors to support new scale functionality
11:30AM to 12:15PM	Operational Impacts in Implementing FIM. A how-to joint client and ADC forum on accelerating FIM payback
1:15PM to 2:15PM	Customer Experience: Managing your perpetual inventory to increase fresh sell-through
2:30PM to 3:15PM	InterStore.NET FIM Framework: Using the FIM framework to manage fresh from farm to fork
3:30PM to 4:15PM	The Enterprise Fresh Item Business Model: Augmenting the ADC FIM suite with Enterprise IT infrastructure
4:30PM to 5:00 PM	ADC User Group: EMS software advances: ADC presents 2008 enhancements & accepts 2009 requests
7:30 PM	Evening -- Dinner and entertainment by the ADC Band. Experience the multi-talented ADC associates and guests that make up the "After Dark Crew".

Friday, February 6th, 2009

Time	Activity
8:30AM to 9:15AM	BR-Data Presentation: BR-Data’s advanced host systems enable FIM implementation
9:30AM to 10:15AM	Customer Experience: Joint development creates leading kitchen management application
10:30AM to 11:15AM	Emerging government regulation – FDA/USDA: What grocers can expect over the next 3-years in food safety legislation
11:30AM to 1:00PM	ADC User Group: Partnership Luncheon: ADC’s President leads a discussion and mediates the voting on 2009 development priorities

The event concludes on Friday afternoon with ADC providing transportation to Tampa International Airport for an easy start to your journey home. We thank you in advance for joining us for ReFresh 2009. A tour of ADC's HQ and Development Center is available by request on Friday afternoon.